THE BASICS OF HOME STAGING - FOUR RULES TO START WITH

Dated: June 7 2019

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A GOOD REALTOR WILL WALK THE PROPERTY WITH YOU AND GO OVER THE BASIC RULES: 
1. depersonalize
2. declutter
3. rearrange

4. scrub and deodorize

Here are some excerpts from the article published on June 6, 2019 by Melissa Neiman, Copyright © 2019 Capital Gazette Newspapers.  WASHINGTON – June 6, 2019 –  "If you're selling your house, the place has to look its best so buyers can see its potential and imagine themselves living there. That's what home staging is all about.
A professional home stager will cost between $50 and $150 per hour, says Jessica Page, a broker with Innovative Real Estate in the Denver area".

"Stash personal items"

Packing away your personal stuff, such as pictures, sports memorabilia, even religious items, is one of the easiest, cheapest things you can do to stage your house".

"The reason you want to depersonalize your home is because you want buyers to view it as their potential home," Prospective buyers may have a hard time envisioning themselves in the house if they're surrounded by photos of your family.

"Clear away clutter"

"Decluttering is another simple way to get buyers to focus on the bones of the house.
After years of living in the same home, clutter collects in such a way that may not be evident to the homeowner" : "kitchen and bathroom countertops".  This is also the rule for "souvenirs", school books and kids toys.  The buyers are not interested in your "souvenirs" and may just be empty nesters. 

"Rearrange, paint rooms and give them purpose"

In my next BLOG we will lok at every room and how to make it more appealing to any buyer.  If the rooms have been recently painted, you are ahead of the project.  The key is to give or suggest each room a purpose.

"Scrub and deodorize"

No one wants to visit a dirty house.  Look everywhere: cabinets, especially under the sinks.
Consider changing some cabinets or kitchen appliances.  But, wait!  Let's talk about this in the Room by Room" stating. 

"When buyers see an unkempt home or smell something when they first walk in, they become turned off immediately," Page says. "They can rarely see past it to look at all of the great features in the home."

Enhance curb appeal

"Curb appeal is just as important as cleaning the inside of the home, it's the buyer's first impression of your home."
"Mow the lawn, make sure the sidewalk and driveway are free of clutter and debris, and make sure the house number is easy to see. You may need to pressure-clean your driveway and sidewalk".
Another valuable low-cost solution? Mulch. "It makes everything look trim and neat,"

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Michele Vasilescu MA, '84 New York University

I am a real estate professional licensed in Florida, with twelve years of experience in residential real estate, including the luxury sector. I am certified by the National Association of Realtors as ....

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